Drawing on data from 48 markets, the report found that:

  • 54% of respondents had accessed news via social media or video platforms in the past week. That figure climbs to 56% when AI-driven tools such as chatbots are included.
  • By comparison, television reached 52% of respondents, while newspaper websites and apps followed closely at 51%, and radio lagged behind at 21%.
  • 2026 is as a milestone year, where platform-based consumption has now become the most widely used pathway to news globally.
  • Despite this migration, trust in news is weakening. The report shows declining confidence across 29 of the 48 markets surveyed, underscoring a widening gap between usage and credibility.
  • People are abandoning traditional news outlets (like newspapers, broadcast TV, and established news websites) — which historically have been viewed as more trustworthy — and moving instead to social media platforms, influencers, aggregators, and alternative sources that they themselves recognize as less reliable.