What are the key automation megatrends shaping the future of businesses in 2024 and beyond? 

Carter Busse: AI continues to be a driver of transformation, with revenue operations (RevOps) and IT departments at the forefront of adopting generative AI. As the early adopters of gen AI, IT and revenue operations have been experimenting with using the technology’s strengths in content generation and content interpretation to drive profitable growth.   

We’ve also seen a rise in citizen developers globally, which marks a shift towards democratizing technology development and reshaping the role of IT from gatekeepers to enablers. This will facilitate a collaborative environment where users and IT professionals work together to accelerate digital transformation and innovation.

Carter Busse, CIO, Workato