Transition to Backbase’s platform has spurred digital innovation and enhanced customer experience across omni-channel touchpoints.
To drive digital reinvention of the bank, Vietnam’s Tien Phong Commercial Joint Stock Bank (TPBank) has successfully transitioned to Backbase’s platform which has allowed the bank to operate on an advanced, modern and highly efficient technology architecture that is ready to meet the digital-first demands of customers.
Mr Nguyen Hung, CEO of TPBank, said that the solution has allowed TPBank to successfully navigate its digital transformation road map and accelerate the development of its digital banking products services for the next 5 to 10 years.
“Our digital innovation journey… has placed the people at the center of our digital investment, with technology being the critical driver in transforming our bank and ensuring we stay ahead of the competition in the next digital banking revolution.”
Testament to TPBank’s successful digital transformation, the bank was awarded the ‘Best Digital Bank’, ‘Best Branch Innovation’ and ‘Best Savings Account Product” by The Asian Banker Vietnam Country Awards in April 2020.
