By shifting away from its proven on-premises system to a cloud-centric platform, the bank expects to provide even better service.

In the Philippines, UnionBank had been embracing technological innovations including, but not limited to, cloud computing and AI to empower its customers.

However, with its recent acquisition of the Citibank retail banking business in the country, UnionBank needed to ensure its systems of engagement can reliably provide trustworthy, near real-time information to improve Know Your Customer initiatives, accelerate customer onboarding, and enhance multi-channel customer engagement, advanced analytics and regulatory reporting. 

Subsequently the bank decided to transition from an on-premises solution to a cloud-centric infrastructure as part of the Bank’s cloud-first digital transformation strategy.

The bank’s Chief Data Officer, Wilfredo Montino Jr., said: “(We) remain committed to serve the Filipino community by driving technological innovation and adopting best-in-class, industry-leading solutions to deliver a superior financial services experience… (and) make trusted customer data more accessible to our users, mastered on a single AI-driven platform, and leveraging the cloud for scalability to match the growth of the bank.”

With the new platform, supplied by Informatica, the bank is now able to build an enterprise-wide 360-degree view of customers, distinguishing unique customers and their multiple relationships. This will allow the bank to achieve its vision of exceeding customer expectations and delivering highly personalized services based on a single real-time source of trusted data.

The bank will also be able to improve anti-money laundering and fraud vigilance to protect customers while meeting regulatory obligations. 

According to Steven Seah, Managing Director, Informatica (ASEAN, India and Korea), the firm that supplied the Software-as-as-Service cloud data-management solution: “We look forward to manifesting this synergy to help… UnionBank to drive financial inclusion and improve customer experience with trusted data at its center… and accelerate its strategic vision by providing consistent trusted data to deliver exceptional customer experience to its customers.”