That motto has driven the bank to adopt a hybrid strategy for data science and AI to become “digital first”
In its objective to become a digital-first bank, OCBC Indonesia, has embarked on tapping the potential of generative AI (GenAI) solutions and data management, analytics, and AI to offer better banking experiences for its customers.
To achieve that, the bank’s growing in-house team of data scientists require a hybrid strategy for data, analytics, and AI that would integrate seamlessly with the bank’s data lake. Their data scientists and business users are expected to work seamlessly with various integrated applications to deliver transformer-based AI models, real-time intelligence, and personalized recommendations to customers.
According to the bank’s Chief Technology Officer, Komang Artha Yasa: “(We believe) that adopting technology will add value to the customer experience as a strategic objective. Implementing modern data technology and launching GenAI projects is one of the milestones for the bank… (and we) firmly believe that technology and customer experience are inseparable in providing solutions to consumer needs.”
OCBC Indonesia plans to make AI/ML available to more of its systems and users through its recent adoption of the abovementioned hybrid data strategy and platform. The goal is to double down on innovation, efficiency, and customer-centric approaches by leveraging what has prequalified as a “a strong and flexible foundation” that helps the bank to integrate AI at scale throughout the organization. This will not only improve customer experiences but also regulatory reporting and compliance.
Said Sherlie Karnidta, Country Manager, Cloudera Indonesia, the tech firm providing the hybrid data strategy platform: “Enterprises are eager to leverage their massive loads of data for GenAI to build custom applications and productivity tools for their customers. We are thrilled to be working with OCBC Indonesia to help them build an extensible platform that allows them to easily and flexibly build applications and leverage tools and frameworks to drive business transformation.”
