By partnering with the right crypto-blockchain platform, the firm hopes too foster innovation and new standards in Web3 gaming
As part of an expansion strategy in the Web3 gaming industry, a game publishing firm has announced that it will leverage an open source open-source blockchain platform and ecosystem.
Headquartered in Singapore, EMERGE Group is in the business of developing viable and profitable commercialization options for content creators, Intellectual Property rights holders, advertising inventories and brands in the South-east Asia region.
With an established network of e-sports teams and gaming influencers under its flag, EMERGE Group has also worked with multiple endemic and non-endemic brands to fulfill their business objectives.
With the new partnership in place, the firm will use its expertise in Web3 marketing and go-to-market strategies to expand the blockchain user base and bring in more high-profile gaming projects: by integrating decentralized finance elements and non-fungible tokens into its games.
The Web3 integration will also see EMERGE Group hosting significant Web3 events and leading game publishing efforts to ensure successful launches and sustained growth for games on the partnered platform. Furthermore, the blockchain platform is offering grants and comprehensive support to help these games succeed from development to launch through a layer 1 blockchain that claims to be the fastest chain in the current market.
Meanwhile, game developers joining the platform will be able to focus more on creativity and innovation, while utilizing the secure and efficient blockchain infrastructure to handle technical blockchain complexities.
According to the firm’s Regional Business Development and Partnerships Director, Terry Tang: “Sei’s high-performance blockchain is poised to transform the Web3 gaming industry, and we are thrilled to bring our marketing and commercialization expertise to this launch. Together, we aim to foster innovation and create groundbreaking applications that will set new standards in blockchain gaming to the APAC region and beyond.”
