HP Inc believes every PC should be an AI PC, as AI will play a critical role in the future of work and employee experience. What does this also mean for the evolving role of the CIO?
A few years ago, I offered the professional gamer community as a preview of how we would all work and live in the metaverse. Then genAI hogged the news the last couple of years, and now we see the professional gamer community as a microcosm of the AI-powered knowledge workforce.
This was one of the key takeaways for me from the keynotes at HP Amplify 2025, held in March 2025 at Nashville, Tennessee.
GenAI will continue to push gaming to new heights. What used to be a hobby or just plain entertainment has evolved into an industry and a career – especially for professional gamers and content creators.
Take Ovilee for example. She is a content creator by day, and a competitive gamer by night.
What people like Ovilee need for their devices are outstanding performance, easy personalization, and instant connection for simple play. Latency is the biggest hurdle for gamers.
How does all these impact the future of work, employee experience, and the role of IT?
Knowledge workers of the future
In today’s distributed world of hybrid work, gamers and content creators are a shining example of how we can be productive anywhere if we can communicate, collaborate, and contribute effectively.
Anyone who works with content and the insights they bring are knowledge workers, including professional gamers, content creators and many office, home and hybrid workers alike.
According to HP, 65% of personal computers are purchased for work-related purposes – office work, schoolwork, hybrid work… even homemakers planning family stuff such as their kids’ schedules and food recipes.
Based on a survey of 15,600 people (12,000 knowledge workers; 2,400 IT decision makers; and 1,200 business leaders), HP concluded that only 28% of knowledge workers have a healthy relationship with work globally.
“We know employer and employee expectations have evolved and we believe smart technology is key to meeting the needs of today’s workforce,” said Enrique Lores, President and CEO, HP Inc. “The future of work will be unlocked by using the power of AI to create solutions and
