Initially promoting equity, DEI programs now spark controversy, prompting 200+ S&P 500 firms to adopt broader, less race-focused approaches.
In a striking shift emblematic of a broader backlash, more than 200 firms in the S&P 500 have scrubbed references to “diversity” and “equity” from their 2025 annual reports, signaling a significant scaling back of Diversity, Equity, and Inclusion (DEI) programs.
This retreat follows a wave of federal and state policy rollbacks targeting race-based and other DEI initiatives, driven by growing political and legal scrutiny. Corporations such as IBM, Walmart, and Meta are among those dialing back or rebranding their DEI efforts in response to new executive orders, regulatory actions, and court rulings viewed as curtailing affirmative action and race-conscious programs.
Many have pivoted toward broader inclusion and meritocracy language, or shifted focus to initiatives such as supplier diversity, that do not explicitly invoke race or gender.
This emerging corporate trend highlights an underlying tension: While DEI programs were previously championed as critical to fostering innovation, workplace equity, and employee engagement, they had increasingly become lightning rods for claims of reverse discrimination and legal challenges.
According to an analysis by underwriters CRC Group, this evolving landscape creates what employment law specialists call a “dual-edged risk” — US firms face potential litigation whether they scale back DEI or maintain it. Reductions in DEI initiatives can give rise to claims of discrimination or retaliation from employees previously supported by such programs, while continuation invites accusations of unfair treatment by those feeling disadvantaged.
Legal uncertainties have been heightened by mixed federal actions, including executive orders limiting DEI mandates, defunding of specific offices, and a DOJ task force investigating civil rights violations linked to DEI funding. These measures have compounded concerns for employers over compliance and potential Employment Practices Liability (EPL) exposure.
How diversity got turned into discrimination
The trend has also revealed unexpected problems with DEI policies as originally implemented. What began as programs designed to promote fairness and representation have, in some cases, been perceived as discriminatory against non-minority employees or as compromising merit-based decisions.
This perception has fueled political backlash and lawsuits, creating a complex environment where well-intentioned efforts have become contested.
Experts now advise employers to carefully document their rationale behind any DEI strategy changes, and ensure that hiring, promotion, and pay decisions adhere strictly to objective, merit-based criteria to minimize legal risks. Insurance policies for EPL exposure must also be reviewed and tailored to address this new risk landscape.
While many firms elsewhere may continue to support inclusive workplaces in principle, the path forward demands a nuanced approach that navigates legal scrutiny, employee expectations, and evolving social attitudes.