BEIJING, April 04, 2023 /PRNewswire/ — WiMi Hologram Cloud Inc. (NASDAQ: WIMI) (“WiMi” or the “Company”), a leading global Hologram Augmented Reality (“AR”) Technology provider, today announced the development of an optimization system for highly reliable graphics rendering engine based on cloud computing. The system combines cloud rendering, artificial intelligence, and foveated technique to optimize the rendering engine in several aspects, such as rendering resources, rendering API level, memory and operation, arithmetic power on the CPU side and liberation of GPU pressure at the CPU level, etc. WiMi uses deep learning to achieve image noise reduction, anti-aliasing, rendering load reduction, etc.

WiMi’s optimization system, led by the cloud-based architecture, allows different content applications to be more easily adapted to differentiated terminals, significantly improving user experience.

1) Cloud rendering focuses on collaborative rendering at the edge of the cloud network, importing the rendering power required by applications into the cloud, which can effectively reduce the cost of terminal configuration and enable users to experience better-rendering effects.

2) Eye-tracking technology can ensure that the resolution is not reduced because of the reduction of rendering arithmetic and the number of display pixels. The foveated technique is the industry standard and foveated rendering and optics based on eye-tracking are the current research hotspots of point technology architecture.

(3) Artificial intelligence is a booster of rendering quality and efficiency. AI can accelerate high-performance noise reduction processing and reduce high-fidelity image rendering time. Therefore, AI will be a significant research direction for cloud dyeing configuration in different applications and network environments.

Foveated rendering is based on eye-tracking, which renders only the central area where the user looks with high precision while rendering other areas in the field of view with low resolution. This not only reduces the GPU shading load but also ensures high frame rate, thus better allocating the limited computing power resources for a better user experience. Eye-tracking has the advantages of low interaction cost and a short interaction path. With eye-tracking interaction, head movement only controls the field of view, and eye movement locks the target, making the user experience more relaxed and natural even in a more comfortable environment. Using the information collected by eye-tracking, manufacturers and developers can conduct user behavior analysis and optimize and customize products, game production, etc.

In the future, with the development of cloud rendering, artificial intelligence, and foveated technology, there will be a further balance between rendering quality optimization and efficiency, and WiMi has carried out a lot of research work in this area. WiMi’s optimization system for highly reliable cloud computing-based graphics rendering engines will also provide users with better holographic rendering optimization cloud services.

About WIMI Hologram Cloud

WIMI Hologram Cloud, Inc. (NASDAQ: WIMI) is a holographic cloud comprehensive technical solution provider that focuses on professional areas including holographic AR automotive HUD software, 3D holographic pulse LiDAR, head-mounted light field holographic equipment, holographic semiconductor, holographic cloud software, holographic car navigation and others. Its services and holographic AR technologies include holographic AR automotive application, 3D holographic pulse LiDAR technology, holographic vision semiconductor technology, holographic software development, holographic AR advertising technology, holographic AR entertainment technology, holographic ARSDK payment, interactive holographic communication and other holographic AR technologies.

Safe Harbor Statements

This press release contains “forward-looking statements” within the Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” and similar statements. Statements that are not historical facts, including statements about the Company’s beliefs and expectations, are forward-looking statements. Among other things, the business outlook and quotations from management in this press release and the Company’s strategic and operational plans contain forward−looking statements. The Company may also make written or oral forward−looking statements in its periodic reports to the US Securities and Exchange Commission (“SEC”) on Forms 20−F and 6−K, in its annual report to shareholders, in press releases, and other written materials, and in oral statements made by its officers, directors or employees to third parties. Forward-looking statements involve inherent risks and uncertainties. Several factors could cause actual results to differ materially from those contained in any forward−looking statement, including but not limited to the following: the Company’s goals and strategies; the Company’s future business development, financial condition, and results of operations; the expected growth of the AR holographic industry; and the Company’s expectations regarding demand for and market acceptance of its products and services.

Further information regarding these and other risks is included in the Company’s annual report on Form 20-F and the current report on Form 6-K and other documents filed with the SEC. All information provided in this press release is as of the date of this press release. The Company does not undertake any obligation to update any forward-looking statement, except as required under applicable laws.